Broker Check

Trends

  • Baby boomers are aging with men passing earlier than women. As a result, women need and want professional financial services, help and education.
  • Divorced women on average come out with less security (i.e. money) than they had when married. They need guidance on how to catch up and/or achieve their own personal financial goals.
  • Widows: 68% of women find a new advisor after the death of a spouse or partner. They don’t feel a connection or relationship with the previous advisor.
  • The new fiduciary standards may reduce the number of advisors as some will decide that they don’t want to change their practices.